With such high stakes on digital marketing, those who are involved in planning such marketing strategies need to be well-aware of the nitty-gritty of the sphere. For that, it is essential to get your hands on digital marketing books.
You may miss out on the latest and future digital marketing trends when you are not technically and academically sound. If you are a digital marketing professional or someone who is looking to build a career in digital marketing, then this blog is crafted for you.
Best 5 Digital Marketing Books Every Digital Marketer Must Read
We have listed down the top 10 must-read books on digital marketing that every marketing professional should read to boost their knowledge of marketing and the art of customer persuasion.
1. Hacking Growth: How Today’s Fastest-Growing Companies Drive Breakout Success
This book, authored by Sean Ellis, guides the reader through the process of creating and executing custom-made hacking strategies. One of the best books in the lot, it is the best source to get information regarding induction of more consistent, replicable, cost-effective and data-driven digital marketing practice for your business.
Author: Sean Ellis
Rating: 4.6/5
Available on: Amazon
2. Web Analytics 2.0: The Art of Online Accountability & Science of Customer Centricity
A qualitative and quantitative guide by author A.Kaushik, the book gives you the insight into building your website for the competition-driven digital environment. It covers topics like social media, flash content, blog marketing, video content marketing etc. to provide the reader with a wholesome and comprehensive strategy for setting and achieving digital marketing goals.
Author: Avinash Kaushik
Rating: 4.4/5
Available on: Amazon
3. Introduction to Programmatic Advertising
A higher level study material in the domain, the book provides in-depth details and analysis about the nitty-gritty of programmatic display and marketing. The book is a ready reference guide for digital marketers who want to get some quantitative and qualitative content in a precise and compact manner.
Author: Dominik Kosorin
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Available on: Amazon
4. Social Media Marketing 2018: How to Boost Your Company’s Success with Facebook, Twitter, Instagram & Co.
Social media platforms like Facebook, Twitter, Instagram, etc. are an indispensable part of digital marketing strategies these days.
Apart from being an added value for your marketing strategies, these platforms provide you an opportunity to connect with a wide and diverse audience base at a single point. The book understands the power of social media aptly and spells out the comprehensive methodology to tap this channel of digital marketing effectively.
Author: Stephanie Holmes
Rating: 4.2/5
Available on: Amazon
5. Marketing Automation Foundation: Eliminating Unproductive Marketing
This book, written by Steve and Brian Thomas, deals with marketing automation. It explains the role of marketing automation in laying down the foundation for a business to scale up a digital marketing strategy.
The guide pays heed to the fact that most of the marketing process nowadays are automated and require good plans and campaigns to build upon. It helps the readers with tools, techniques, and concepts of marketing automation.
Author: Steve and Brian Thomas
Rating: 4.3/5
Available on: Amazon
Coming to the end of this well-researched list, you would have got a fair bit of idea about the digital marketing books that will best suit your needs and aid you in your digital marketing strategies. And if you’re like me and your whole world revolves around digital marketing, come follow me on Twitter: @jahangeerm for more digital marketing tips.
To buy these books at best prices, you can place your order via Amazon Sale & Offers and avail great discounts. If you are interested in getting the e-version of these books, you can visit the official website of Kindle.
