Are your email conversion rates slowing down? A standard email template is will no longer get you the desired conversions as the competition for inbox is ever increasing. To stand out in a heavily populated inbox, you not only need a well-designed template that brings with its visual appeal, but it also has to be accessible for the users.
Marketers at Uplers have put together a handy HTML infographic that will help you make your email a joy to read while standing out from the crowd with crisp visuals.
So what design elements should you be including to make sure you are creating compelling and engaging email designs for 2020? Here are some key features to note:
- Accessibility
- APNG instead of GIF
- Google AMP support
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Check out the full infographics below: